Together into the new world

Mixed Reality Walk
by Marika Hedemyr



Where are you going? How do you relate to the person next to you?

A smartphone in your hand can open up new worlds and connections, and also create isolated bubbles and segmented societies. In Next to You at Korsvägen, Hedemyr explores this paradox through an interactive walk where your choice of direction is crucial for the course of events. The work remixes the city's visions of Göteborg as a destination with quotes from Vilhelm Moberg's novel series The Emigrants, and facts about Korsvägen. A private mixed-reality situation where the experience of the place and the passers-by is intensified.

Scroll down for more info, or jump directly to Credits, Activities or Press.

In which direction are you heading? Get ready!


How to enter the walk


Download the app Next to You at Korsvägen from App Store or Google Play, free of charge.


Go to Korsvägen 2 in Göteborg. Bring your smartphone and headphones.


Start the app and follow the directions.

Practical Info

Free Admission

Do the walk on your own via your smartphone and headphones, or borrow equipment and wifi when the team is on location. Check the dates below.

Next to You at Korsvägen can only be experienced at the real place Korsvägen, and with the app “Next to You”.

Download the app via wifi. Allow the app to acess your location info and camera.

Good headphones that cover your ears are recommended. Korsvägen is a noisy place :-)

Languages: English, Swedish.

Length: 40 min

Accessibility: The walk can be done in wheelchair. Disabled toilet facilities are to be found at the platform and at the Museum of World Culture 300 m from the platform. The app can be used on a tablet device (instead of smartphone) for larger screen.

About the app: Size: 290 MB. Runs on operating system iOS 6 or later (iPhone/iPad), or Android 4.4 or later.


Dates & Times

Open 6 September−19 Nov 2017
Every day 9 am - 7 pm

Part of GIBCA Extended - Gothenburg International Biennial of Contemporary Art

With your own smartphone and headphones you can enter the work any time between 9 am - 7 pm.
We recommend you do the walk in daylight and start latest 6.30 pm.

The team is on location the following dates, and can lend you equipment and/or provide free wifi for downloading the app. Meet us outside the waiting hall next to Pressbyrån:

Wed 6 Sept: 17:00-19:00
Thur 7 Sept: 12:00-19:00
Fri 8 Sept: 16:00-19:00
Sat 9 Sept: 12:00-17:00
Sun 10 Sept: 15:00-17:00
Fri 15 Sept: 11:00-14:00
Sat 16 Sept: 12:00-17:00
Thur 21 Sept: 11:00-14:00
Fri 22 Sept: 11:00-14:00
Sat 23 Sept: 12:00-17:00

Thur 12 Oct: 11:00-14:00
Fri 13 Oct: 11:00-14:00, 16-20 Kulturnatta!
Sat 14 Oct: 12:00-17:00

Wed 15 Nov: 11:00-16:00
Sat 18 Nov: 11:00-16:00


Click here for program leaflet with credits and sources of the quotes in the work Next to You at Korsvägen

Concept, script, direction, and voice: Marika Hedemyr
Creative Technologist: Jacob Michelsen (RISE Interactive Göteborg)
Film: Maja Kekonius
3D Animation: Lena Trapp
Sound: Helena Persson
Project management and public relations: Vanessa Labañino, Jörgen Wade (Possibilitas)

Produced by: Marika Hedemyr Projects
Co-production partners and collaborators: Gothenburg Dance and Theatre Festival, RISE Interactive Göteborg, GIBCA Extended, Museum of World Culture, Konstepidemin, EspressoHouse, Possibilitas
With the support of: Swedish Arts Grants Committee, Region Västra Götaland, Gothenburg City, Kulturbryggan, Kultur i Väst

The woman: Vici Hofbauer
The child: Miranda
Web-design and graphic elements: Claes Pettersson
Documentation and trailer: Hosea Waore, Maja Kekonius
Graphic design: Milena Karlsson
Voice coach: Ann-Sofie Nurmi

Thanks to: All extras, Lisen Rylander Löve


Artist Talks and Activities


About Marika Hedemyr
and Next To You

Marika Hedemyr is a Swedish artist working across choreography and public art, exploring emotional and political relations between people and places.

Her work is known for twisting reality into precise and humorous everyday situations. It has been presented at Dansens Hus Stockholm, Röda Sten Konsthall, Bibliotheca Alexandrina Egypt, Yokohama Dance Collection Japan, among others. In 2016 Hedemyr co-edited Dansbaren—The Mob Without Flash (Dansbyrån, 2016), a publication dedicated to critical thinking within choreography and self-organisation.

Since 2017 Hedemyr is enrolled for a PhD in Interaction Design at the School of Arts and Culture (K3) at Malmö University, Sweden.

Hedemyr’s basic areas of research forming Next To You at Korsvägen are:

What can performative art in public space be, beyond the performer? She expands the concept of choreography and transmedia storytelling by exploring how choreography, direction and dramaturgy are created in the "eyes of the beholder" as an embodied experience in public situations.

What are the potentials of the space between a smartphone and its user in a public space? How can it become a place for action, ethical negotiations and new forms of expressions? How can augmented and mixed reality technologies be used for expanded forms of “storytelling”, creating situations of critical reflection?

See a trailer for the Next to You concept here.


The Artists and Collaborators


Artist working across choreography and public art, exploring emotional and political relations between people and places.


Interaction designer and researcher at the research institute RISE Interactive, explores the border between humans beings and technology.


Film maker.


3D Designer.



Sound artist.


Art Director, web designer and illustrator, from Göteborg.


Creative producer.


Public relations manager.


For press inquiries regarding Next to You at Korsvägen, please contact Vanessa Labanino at Possibilitas.

Tel: +46-70-465 99 36


Press Pictures

Welcome to download photos for articles, program etc related to Next to You at Korsvägen. Hedemyr and the photographer's name should always be mentioned. For use in commercial or any other event you must get our permission. Ask at: